Leave it to Microsoft to get everyone worked up in a tizzy on Monday to reveal the big news was that they were getting into the tablet game. Keep in mind this is a company that does not have a great track record with hardware with the exception of the Xbox. Also there's that other thing ... what's it called. Oh yeah, the iPad. You know the device has more than a two-year head start, market dominance and has essentially destroyed every competitor to date.
But let's think positive -- what makes the Surface different?
In throwing down the gauntlet to Apple, here's what they offered ...
- The cover of the device will function as a full keyboard, and is 3mm thick that attaches with a magnetic edge similar to the iPad’s Smart Cover.
- There are two versions of the cover — thin and thick
- Both version are light but still heavier than the iPad.
- There's promise of an HD display but no one knows exactly what that means or how it can even compare to the iPad's retina display.
They are risking alienating PC makers with this tablet but looking at the rubble left behind by other companies who have tried to slay the iPad dragon, it may not really matter. Taking a page from the Jobs playbook, Microsoft essentially is making hardware and software in the same place.